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February 17, 2006
On The Good Foot
Why
pay $160 for a pair of Nike AirMax 360 running shoes? So cushy. What cushions
the shoe so well is covered in at least 19 patents that comprise Nike's "Shox"
cushioning technology, launched in 2000. Now Adidas is about to take a lesson in
patent infringement. Class opens (where else) in patent plaintiff paradise: the
Eastern District of Texas.
The Adidas a3 is the accused infringing system, used in Adidas' Kevin Garnett signature basketball shoes and its Adidas 1 running shoe. Get them while you can.
Adidas bought Reebok last month for $3.8 billion. to better compete with Nike. Nike has 31% of the the $18 billion global athletic-shoe market; Adidas = 28%.
Nike is also suing two other cheeky companies: Air Max Import & Export, and Romeo and Juliette.
Posted by Patent Hawk at February 17, 2006 11:20 AM | Litigation